We are hiring an AI Creative Systems Lead in Dubai to lead the adoption of AI across Design, Creative, and Digital Commerce, building AI-powered workflows that enable creative teams to produce content faster and more efficiently, while partnering with Digital Commerce to drive measurable improvements through experimentation, optimisation, and personalisation.
About the Role – AI-Enabled Creative Operations
Core Focus: Building and optimising AI-powered workflows for Design, Creative, and Editorial teams
Technology Scope: Integrating AI platforms such as ComfyUI, Figma AI, and similar tools into production pipelines
Commercial Impact: Partnering with Digital Commerce on AI-driven A/B testing and personalisation
Cross-Team Collaboration: Working with UX/UI, Paid Media, and E-commerce teams to accelerate campaigns
Knowledge Sharing: Championing AI adoption through training, documentation, and best practice
🇦🇪 Dubai Creative Technology Opportunity & Career Growth
Strategic Location: Dubai, UAE – a growing hub for creative technology and digital commerce innovation
Innovation Focus: Shape the future of AI-enabled creative operations from the ground up
Cross-Functional Exposure: Work at the intersection of creative technology and commercial impact
Career Growth: Path toward senior creative technology leadership or AI operations management
Position Overview
This AI Creative Systems Lead role in Dubai involves building and optimising AI-powered workflows for Design, Creative, and Editorial teams, integrating multiple AI platforms into seamless production pipelines, and developing prompt libraries, workflow standards, and automation processes. You will evaluate emerging AI tools, maintain an organised creative reference and inspiration library, support AI-assisted content production, partner with Digital Commerce on A/B testing and personalisation initiatives, collaborate with UX/UI, Paid Media, and E-commerce teams, and champion AI adoption through training and documentation.
Why This Role Matters: As AI Creative Systems Lead in Dubai, you shape how creative teams work by building scalable AI-powered workflows and automation, integrate cutting-edge tools like ComfyUI and Figma AI into everyday production pipelines, partner directly with Digital Commerce to turn creative output into measurable business results, champion AI adoption across an organisation through training and best practice, and combine creative thinking with technical capability and commercial awareness in a genuinely forward-looking role.
Key Responsibilities
AI Workflow Development
- Build and optimise AI-powered workflows for Design, Creative, and Editorial teams
- Integrate multiple AI platforms into seamless, end-to-end production pipelines
- Develop prompt libraries, workflow standards, and automation processes
- Continuously improve creative workflows using automation and emerging AI technologies
Tool Evaluation & Resource Management
- Evaluate emerging AI tools and recommend new technologies
- Build and maintain an organised, searchable creative reference and inspiration library
- Support creative teams with AI-assisted content production
- Keep the organisation ahead of the curve on AI-driven creative technology
Digital Commerce Partnership
- Partner with Digital Commerce teams to deliver AI-driven A/B testing
- Support personalisation initiatives that drive measurable business results
- Work closely with UX/UI, Paid Media, and E-commerce teams
- Accelerate campaign execution through AI-enabled creative processes
Adoption & Training
- Champion AI adoption across the organisation through training and documentation
- Establish best practices for AI-enabled creative operations
- Support cross-functional teams in adopting new AI-powered workflows
- Act as the go-to resource for AI-related creative technology questions
Qualifications & Requirements
Experience Requirements
- Experience implementing AI within creative, design, or content environments
- Hands-on experience with AI workflow platforms such as ComfyUI, Figma AI, or similar
- Experience building scalable creative workflows and automation
- Knowledge of digital commerce, conversion optimisation, or experimentation
Essential Skills
- Strong stakeholder management and collaboration skills
- A passion for emerging AI technologies and innovation
- Ability to balance creative quality with measurable business outcomes
- Combination of creative thinking, technical capability, and commercial awareness
About the Opportunity
This role sits at the intersection of creative technology and commercial impact, offering the chance to shape the future of AI-enabled creative operations across Design, Creative, and Digital Commerce. Based in Dubai, the AI Creative Systems Lead will build workflows that empower creative teams to work faster and smarter, while directly influencing commercial outcomes through AI-driven experimentation and personalisation, all within an organisation eager to lead on AI adoption.
Career Excellence: Lead AI-powered creative transformation in Dubai while shaping workflows used across an entire creative and commerce organisation.
Who Should Apply?
- Creative Technologists: With hands-on AI workflow platform experience
- AI Automation Specialists: With a background in design or content production
- Digital Commerce Professionals: With experimentation and personalisation expertise
- Prompt Engineering Enthusiasts: Passionate about building scalable AI workflows
- Cross-Functional Leaders: Comfortable working across UX/UI, Paid Media, and E-commerce
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