PaidSync.ai, an AI-powered ad management platform that lets marketing teams manage their entire paid media stack through simple conversation, is seeking a Vice President of Product Marketing to define and drive product marketing strategy, overseeing positioning, messaging and go-to-market plans across new and existing products.
About the Role — Product Marketing Leadership
Core Function: Defining and driving product marketing strategy for PaidSync.ai
Positioning & Messaging: Creating compelling narratives and value propositions for differentiated market positioning
Cross-Functional Partnership: Partnering with Product and Sales to shape roadmap priorities
Launch & Enablement: Developing launch plans and sales enablement materials that drive adoption and revenue
About PaidSync.ai
Platform: Centralizing major ad channels including Google, Meta, LinkedIn, TikTok and OpenAI Ads
Trust-First Approach: Every change drafted for review and requiring explicit approval before implementation
Founder Credibility: Founded by a top 3% Google Premier Partner with over $500M in managed ad spend
Verified Partnerships: A verified partner across Google, Meta, LinkedIn and TikTok
Position Overview
This Vice President of Product Marketing role involves leading market and customer research, creating compelling narratives and value propositions, partnering with Product and Sales to shape roadmap priorities, developing launch plans that drive adoption and revenue growth, creating and maintaining sales enablement materials and competitive analyses, collaborating with demand generation to align campaigns with product stories, and tracking performance metrics to continuously refine product marketing strategy.
Why This Role Matters: As VP Product Marketing at PaidSync.ai, you shape how an AI-powered ad management platform is positioned and understood across a crowded martech landscape, apply deep go-to-market expertise to launch and scale products that drive real adoption and revenue, bridge Product and Sales teams with clear, differentiated messaging that resonates with both technical and non-technical audiences, build the sales enablement tools and competitive insight that empower a growing commercial team, and lead product marketing strategy for a fast-growing AI ad tech company backed by proven founder credibility.
Key Responsibilities
Product Marketing Strategy
- Define and drive product marketing strategy for PaidSync.ai
- Oversee positioning, messaging and go-to-market plans for new and existing products
- Ensure clear differentiation in the AI ad management and marketing technology landscape
Research & Narrative Development
- Lead market and customer research
- Create compelling narratives and value propositions
Cross-Functional Collaboration
- Partner with Product and Sales to shape roadmap priorities
- Collaborate closely with demand generation to align campaigns with product stories
Launch & Sales Enablement
- Develop launch plans that drive adoption and revenue growth
- Create and maintain sales enablement materials, competitive analyses and product collateral
Performance & Continuous Improvement
- Track performance metrics and gather feedback from customers and internal stakeholders
- Continuously refine product marketing strategy to support growth
Qualifications & Requirements
Experience Requirements
- Product and go-to-market expertise with a track record of launching and scaling B2B SaaS or marketing technology products
- Marketing leadership experience in positioning and broader marketing disciplines
- Experience in performance marketing, ad tech or AI-driven platforms across multiple paid media channels
Essential Skills
- Commercial acumen in sales collaboration, including building sales enablement tools
- Ability to craft clear, differentiated messaging for technical and non-technical audiences
- Strong analytical skills, including data-driven decision-making and market segmentation
- Excellent written and verbal communication skills, able to influence cross-functional teams and executives
- Demonstrated ability to operate in a fast-paced, high-growth, remote environment
Preferred Qualifications
- Bachelor’s degree in Business, Finance, Economics or a related field preferred, or equivalent experience
About This VP Product Marketing Opportunity
This Vice President of Product Marketing role sits at the center of PaidSync.ai’s growth strategy, shaping how its AI-powered ad management platform is positioned across Google, Meta, LinkedIn, TikTok and other major channels. Open to experienced professionals working remotely, including those based in the UAE, the position offers the chance to lead product marketing for a fast-growing AI ad tech company founded by a top 3% Google Premier Partner.
Career Excellence: Lead product marketing strategy for a fast-growing AI ad tech platform, fully remote.
Who Should Apply?
- B2B SaaS Product Marketing Leaders: With a track record launching and scaling products
- AdTech/Martech Marketing Executives: Experienced across multiple paid media channels
- Go-to-Market Strategists: Skilled in positioning, messaging and launch planning
- Sales Enablement Specialists: Comfortable building tools that support revenue teams
- Remote-First Marketing Executives: Based in the UAE and ready for a fast-paced, high-growth role
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