Orix Digi is seeking a driven and analytically exceptional Senior Attribution Analyst — MENA in Dubai to own attribution and measurement strategy outcomes for the region — translating demand signals into measurable pipeline and revenue impact. With a salary of USD 56,000 to 87,360 per year, this senior full-time, onsite role drives KPI governance, weekly optimisation cycles, and high-quality stakeholder communication across campaigns and delivery systems spanning MENA markets.
About Orix Digi — Data & Analytics, MENA
Department: Data & Analytics — Senior Attribution Analyst embedded within MENA cross-functional delivery squads
Operating Model: Region-country-city model reinforcing commercial accountability across campaigns and delivery systems
Salary: USD 56,000 – 87,360 per year — a competitive senior analytics compensation package
Application Window: Open until 12 November 2026 — apply now to be considered
Why This Senior Attribution Analyst Role Stands Out
End-to-End Ownership: Own attribution and measurement strategy from planning through execution, optimisation, and reporting
KPI Tree Leadership: Translate business goals into KPI trees, sprint priorities, and measurable weekly actions
Experimentation Authority: Run structured experiments and document performance learnings for scaling decisions
90-Day Impact Target: Ship two high-impact optimisation initiatives and implement a weekly reporting cadence with clear ownership — within the first quarter
Position Overview
This Senior Attribution Analyst — MENA role owns end-to-end delivery for attribution analyst initiatives from planning through execution and optimisation, translates business goals into KPI trees and sprint priorities, runs structured experiments and documents performance learnings for scaling decisions, collaborates with adjacent teams to align creative, technical, and operational dependencies, and maintains QA discipline, reporting clarity, and leadership-ready status updates — all within Orix Digi’s region-country-city operating model across MENA markets.
Why This Role Matters: As Senior Attribution Analyst — MENA at Orix Digi in Dubai, you own the measurement and attribution framework that proves campaign value and drives revenue accountability across MENA markets — translating demand signals into measurable pipeline outcomes, managing KPI governance for cross-functional delivery squads, running structured experiments that scale what works, and delivering the leadership-quality reporting that guides business decisions — at a salary of USD 56,000 to 87,360 per year.
Key Responsibilities
Attribution Strategy & KPI Governance
- Own end-to-end delivery for Attribution Analyst initiatives — from planning through execution and optimisation
- Translate business goals into KPI trees, sprint priorities, and measurable weekly actions
- Drive reliable execution in attribution and measurement strategy with clear KPI governance throughout
Experimentation, QA & Reporting
- Run structured experiments and document performance learnings for scaling decisions across MENA campaigns
- Maintain QA discipline, reporting clarity, and leadership-ready status updates at all times
- Implement a weekly reporting cadence with clear owner-level accountability for MENA markets
Cross-Functional Collaboration
- Collaborate with adjacent teams to align creative, technical, and operational dependencies
- Partner with strategy, delivery, and analytics leads to improve execution quality and speed
- Work with cross-functional squads supporting campaigns and delivery systems across MENA markets
Required Experience & Qualifications
Essential Requirements
- 5–8 years of experience in attribution and measurement strategy
- Hands-on capability with GA4 (Google Analytics 4), GTM (Google Tag Manager), and conversion modelling
- Strong communication and stakeholder management in cross-functional environments
- Data-informed decision making with comfort in KPI and performance analysis
- Demonstrated ownership mindset with ability to execute against deadlines
Preferred Qualifications
- Experience working across multi-country or multi-region delivery environments
- Track record improving conversion quality, efficiency, or operational reliability
- Confidence in SOP documentation and process governance
About Orix Digi — Data-Driven Growth for MENA Markets
Orix Digi operates a region-country-city delivery model across MENA markets, embedding data and analytics professionals into cross-functional squads that drive campaign performance, conversion quality, and commercial accountability. The Senior Attribution Analyst — MENA role sits at the strategic core of this model — owning the measurement and attribution frameworks that translate demand signals into pipeline and revenue impact, supported by a structured hiring process, quarterly performance bonuses, learning budgets, and a competitive salary of USD 56,000 to 87,360 per year from Dubai.
Career Excellence: Own MENA attribution strategy at Orix Digi — translating demand signals into measurable revenue impact from Dubai.
Who Should Apply?
- Senior Attribution & Measurement Analysts: With 5–8 years of GA4, GTM, and conversion modelling expertise
- MENA Digital Marketing Analysts: With proven experience managing attribution strategy across multi-market campaigns
- KPI Governance & Reporting Leaders: Skilled building KPI trees, sprint priorities, and weekly reporting frameworks
- Experimentation & Optimisation Specialists: With structured A/B testing and performance scaling experience
- Adjacent Industry Candidates: Transferable execution capability, structured thinking, and evidence of commercial impact are valued
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